BMW Alpina has revealed a new brand emblem following its January 2026 activation as a standalone marque under BMW Group...
BMW Group
Are screens still the new horsepower? | Automotive World Skip to content The user experience is a key brand differentiator,...
BMW weighs in on UX game changers and superpowers | Automotive World Skip to content Jörn Freyer, Vice President of...
What’s the life expectancy of an SDV? | Automotive World Skip to content OTA updates allow vehicles to feel fresher...
BMW M has outlined plans for fully electric high-performance vehicles featuring four electric motors and 800-volt technology BMW M will...
BMW says replacing carbon fibre roof panels with flax fibre alternatives can reduce production CO₂e emissions by around 40% BMW...
