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Daimler managed to attain its 2025 guidance, but the next 12 months could prove challenging in terms of profitability. By Will Girling
Daimler Truck saw its revenue and sales continue to drop in Q4 2025, to €12.9bn (US$14.8bn) and 118,000 units respectively, sending its full-year figures below 2024’s total. Mercedes-Benz Trucks overtook Trucks North America as the group’s best-selling brand, as deliveries for the latter collapsed 26% year-on-year due to tariff uncertainty, weak uptake in the US and Canada, and changing emissions standards in Mexico.
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